A Good First Impression Can Help Sell Your Home
When you are showing your home to prospective
buyers, first impressions are the most lasting and the most important to its
sale.
Your major role as a seller will be to make your home as attractive as possible to potential buyers. The time, effort and limited financial investment involved can give you the competitive edge needed to sell your home when you want at the price you want.
Your Home's Exterior Creates the Prospective Buyer's
First Impression
Since the exterior of your home is the first
thing a prospective buyers sees, a little time and effort can make a big
difference in the impression your home creates and pay big dividends when
the sale is made.
Use this checklist to make sure your home's exterior looks its best:
Lawn is well
cut and neatly trimmed around the walks and drive.
Flower garden
is weeded.
Shrubs are
trimmed and dead trees and branches are eliminated.
All debris is
disposed of and toys and lawn equipment are neatly stored.
Fences and
gates are repaired and repainted, if necessary.
The roof,
gutters and downspouts are in good repair.
Cracked windows
and torn screens are replaced. Screens, windows and window sills are washed.
Doorknobs are polished.
Doorbell and
front lights are in good working order.
If you would have planned to paint the house within the coming year, consider painting the house before showing it. A new paint job, well done, will normally enhance the sale value a good deal more than the cost of the paint.
Remember, if your home's exterior looks clean, orderly and in good repair, that's the impression your house will first convey.
A Spotless Interior Will Reinforce Your Home's Good
First Impression
Interior dirt and clutter can obscure your
home's good points, so start with a full housecleaning from top to bottom. Store
unused or unnecessary items in closets and storage areas or hold a garage sale.
Eliminate clutter and your home will look more spacious an important selling
point.
Take an inspection tour of your home, observing it as a potential buyer would, and use the following checklist to make sure it's ready to show:
Walls are clean
and free of smudges, fingerprints and dents.
Woodwork and
wallpaper are inspected for problem areas; wallpaper is cleaned and woodwork
waxed.
Badly worn
furniture is temporarily stored in a family's or neighbor's attic or basement.
Curtains and
drapes are freshly laundered.
Rugs and
carpets are shampooed. Floors are waxed.
Loose
doorknobs, sticking doors, windows and warped drawers are repaired.
Leaky faucets
are fixed. Water discoloration in sink is eliminated.
Loose stair
bannisters are tightened and steps are free of objects.
Light fixtures
are in good working order. Discolored or cracked switchplates are replaced.
Closets,
shelves and drawers are organized to display spaciousness.
Clothing is
hung neatly and shoes and other objects are neatly arranged.
Bathrooms are
sparkling clean. Tub and shower caulking is repaired.
Bedrooms are
neat. Bedspreads and curtains are attractive.
The kitchen is
clean and tidy, including cupboards, stove and oven.
The basement,
attic and garage are clean and well organized.
Mirrors,
picture frames and glass covering pictures are clean.
Mirrors are
strategically placed to create an impression of added space in problem areas.
Lamp shades are
in good condition.
Electrical
connections are plugged in.
Consider painting walls and replacing carpeting if
cleaning doesn't do the trick.
It is also important to keep lighting in mind when you show your home. Good lighting will make your home seem more cheery and spacious.
Over-improving Doesn't Pay
Don't plan major improvements on your home.
Most home-buyers want to make their own major changes. You are usually wiser to
sell them the potential at a price they can afford.
What You Can Do to Help Your Real Estate Agent Show
Your Home
Showing your home is all important to its sale,
and there are many ways you can help your real estate professional do his or her
job successfully.
Here are some last-minute details that will maximize your home's selling potential:
The television
and radio are turned off or low enough to allow the salesperson and buyer(s) to
talk, free of disturbances.
Children and
pets are sent outdoors to play or otherwise entertained to eliminate confusion
and to keep the prospect's attention focused positively on your house.
Bad odors are
eliminated. Air freshener is used before the potential buyer arrives, especially
if you have pets or the house has been closed up for some time.
The house has
adequate lighting (during daytime, drapes are open; at night plenty of lights
are on, including the porch light).
Wood is stored
next to the fireplace. In winter, a fire is lit.
The kitchen
sink is free of dishes.
Magazines and
children's toys are in order.
Plants have
been watered and look healthy.
Fresh flowers
are arranged tastefully around the house.
What You Can Do While Your House is Being Shown:
Be courteous, but don't force conversation with the potential buyer(s). Ask your real estate broker or agent if your presence is necessary.
Never apologize
for the appearance of your home. Let your real estate broker or agent answer any
objections.
Leave it to
your real estate professional to emphasize the features of your home.
Make sure your
agent or broker knows where you are so you may answer questions, but don't tag
along.
Let your real
estate professional discuss price, terms, possession and other factors with the
potential buyer(s).
Remember, your
real estate broker or agent has the experience and training necessary to bring
negotiations to a successful conclusion. And, if you've followed the guidelines
provided, you'll know you've already done your part in helping your home sell by
making sure it creates a good first impression. ![]()
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Copyright 1993 by Chicago Title Co. All Rights Reserved. Last modified March 2000.